My Viv by Ann Summers - Discover Life Change Sex

The sexual wellbeing brand for all women.

The My VIV Story

Every woman deserves sexual wellbeing.

That’s what we believe at Ann Summers, and we should know. We are experts in sex and intimacy, having created products for - and listened to - women for 50 years. Many women feel that their sexual wellbeing is trivial, but pleasure and sexual confidence is important for overall wellbeing and happiness. For this reason, we launched My Viv, short for My Very Important Vagina.

Our founder and CEO, Jacqueline Gold, remains passionately committed to this cause.

“I believe that every single woman is important and their sexual wellbeing is important too. We need to remove the stigma that makes women feel uncomfortable talking about their sexual health and ensure that their needs are no longer ignored. This is where ‘My Very Important Vagina’ comes in, or ‘My Viv’ as we like to call her.”

FEATURED IN:

Introducing the My VIV range

Sexual intimacy products offering therapy, treatment and pleasure, created by experts using body-safe materials and natural formulations. Presented in sustainable, yet beautiful packaging.

Sustainable
packaging

Supporting sexual
health & wellbeing

Natural
ingredients

Made with soft, body-safe silicone, this 5'' Curved Vibrator is ergonomically designed to target the G-spot area. There are four speed settings and three pulse patterns for you to explore, so you can find what works best for you. Use with our My Viv lubricants, alone or with your partner.

My Viv Curved Vibrator

My Viv Slim Vibrator

The Pebble Personal Massager is designed to sit in the palm of your hand, allowing for targeted stimulation. With three speeds and seven pulse patterns for you to explore, you can find what works best for you. Use the curved tip of the pebble on the nipples, clitoris or any other area of your body that you find pleasurable. For the best experience, use with our My Viv lubricants, alone or with your partner.

My Viv Pebble Personal Massager

My Viv Dilator Set

The luxurious, non-greasy yet moisturising My Viv Massage Oil is scented with natural, indulgent Bergamot. You can use yours alone or with your partner for a sensual massage.

My Viv Massage Oil Bergamot

Designed to be discreet whilst delivering targeted clitoral stimulation, The My Viv Lipstick Vibrator has a tapered shape with 10 vibration settings, allowing you to control your own intensity at just the touch of a button, discovering all your body's erogenous zones. Small enough to conceal for travel, it's waterproof to enjoy some pleasurable water therapy. We recommend adding the My Viv lubricant for an optimised experience and clean with My Viv Toy Cleaner.

My Viv Lipstick Vibrator Blue

Gently fragranced with relaxing lavender and calming amber, this luxurious My Viv candle creates a sensual atmosphere for you to enjoy.

My Viv Massage Candle Bergamot

Relax and unwind with this My ViV Epsom Salt Soak. Infused with calming lavender essential oils, the bicarbonate of soda will instantly tranquillize the skin. To use yours, simply add 250 grams to warm water when bathing and mix until dissolved. To set the scene, try lighting one of our My ViV candles.

My Viv Epsom Salts Lavender 1280G

My Viv Massage Wand

Rated "Excellent" on

Review rating refers to ‘My Viv Dual Vibrator’. Correct at time of publishing 27/12/2019

Our collaboration with
Breast Cancer Now.

Sex & intimacy with a loved one shouldn’t end when you’re diagnosed with breast cancer. But sadly, for many women, it does.

That’s why Breast Cancer Now & Ann Summers are working together to help women to start the conversation about sex, intimacy & breast cancer, to highlight the scale of the issue & to raise awareness of the support Breast Cancer Now offer.

Additionally, Ann Summers aims to raise at least £100,000 over a year, for Breast Cancer Now’s life-changing support & world-class research, through the sales of the My Viv product range & other fundraising activities.

For help and advice on how to check your breasts see our handy Touch, Look, Check guide.

Read more about My Viv & Breast Cancer Now

EVERYTHING YOU NEED TO KNOW ABOUT SEXUAL WELLBEING

How to: Get to Know Your Own Vulva

Understanding your body is an important step towards sexual wellbeing. Just like our faces or feet, every women’s vulva will vary in appearance – there is no such thing as “normal”. This article explains why.

How to: Do Pelvic Floor Exercises

Learn how and why these exercises improve sexual sensation, enhance pleasure and increase the likelihood of orgasm.

Why do some people orgasm more easily?

Find out what can make orgasms happen more easily and more frequently, why we experience orgasms differently, and what can help if you never have had an orgasm.

My Viv Contributors

Claire has white blonde hair, she smiles at the camera with her arms folded

Claire Blackmore

Claire Blackmore is an experienced editor and writer specialising in self-care, female pleasure and sex education. She has interviewed medical professionals and brave women with stories to tell. Her articles have appeared in Marie Claire, Metro, Grazia, and more.

Elaine Robb

Elaine Robb has worked with Cosmopolitan and Red, and online magazine The Pool. She now works with luxury brands and major media companies.

Hazel Mead

Hazel Mead is a freelance illustrator whose work delves into the depths of taboo and challenges societal norms, covering a wide range of topics including periods, female masturbation, body image, mental health and the patriarchy. Mead says her aim is “to make you think and to make you feel liberated”.

Rachael Healy

London-based Rachael Healy writes about health, wellbeing, comedy and culture for The Guardian, the i newspaper, Vice and more.

All illustrations by Hazel Mead

The My VIV Story

Introducing the My VIV range

Our collaboration with
Breast Cancer Now.